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E18 is one of Network18's latest ventures. It is active in the live entertainment space . It will leverage the various brands owned by the Group, including the new ones added via the Viacom 18 joint venture. E18 will be conceptualizing and staging large format events in and around India such as concerts by international artistes, Bollywood shows and award nights. It will also conceptualize and execute large format business conferences, conclaves and seminars. The company will also provide complete solutions for all below the line activities of corporate clients. The division will function as a full service agency for corporate events - including product launches, corporate seminars, meets and conferences, retail marketing programmes, including product promotions, road shows, and display promotions, event marketing, including sponsorships, barter tie-ups and event promotions. |
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